While Peter Dutton tries to avoid the Donald Trump taint, his high-profile, DOGE-lite frontbencher Jacinta Nampijinpa Price uttered the magic words.

In a publicity-packed event in Perth, Senator Jacinta Nampijinpa Price reportedly channeled a familiar slogan made popular by former President Donald Trump, declaring, "We can make Australia great again!" This rallied the Liberal Party supporters, showcasing her growing influence and appeal within the party. Price's charged appearance, likened to that of a rock star, highlights the significant shift in the Coalition's strategy as they gear up for an impending election. Opposition Leader Peter Dutton appeared to support Price, strategically allowing her to take center stage, even as he struggles to distance his campaign from Trump’s flamboyant political style. The resonance of her remarks has drawn heavy criticism from Labor figures, notably Education Minister Jason Clare, who connected Price’s slogan to Trumpism, arguing that it reflects a lack of distinct political identity for the Coalition. Clare's comments pointedly suggest that Dutton's campaign is a mere imitation of U.S. political trends, potentially alienating voters resistant to foreign political influences. Price, who has also faced scrutiny for recent comments about Indigenous issues, has seemingly become a polarizing figure. While some view her as a symbol of unity, others perceive her remarks as divisive, stirring tensions particularly within Indigenous communities. This adds complexity to Dutton’s gamble in elevating her visibility and influence. As the Coalition seeks to regain footing in the polls, all eyes are on how effective Price can truly be as a candidate and spokesperson, and whether her celebrity-like appeal can translate to electoral success amid underlying controversies. The growing presence of MAGA-themed memes on social media further signals the dichotomy of support and backlash surrounding Price, indicating the potentially contentious road ahead for the Coalition’s campaign strategies.